-Use transparent, core keywords at the start of your Title Tag; keep it simple but enticing for your customers.
-Your Meta Description should feature similar core keywords while sending the message of what your business is all about.
-Upload images with a description of precisely what they are; for example, "dog at the beach."
-Have a responsive design versus a separate mobile design.
-Make your business logo a link to your homepage for easy navigation through your website.
-Redirect your HTTP pages to HTTPS after you purchase your SSL Certificate.